Adriana Villela is a senior developer advocate at Lightstep, with over 20 years of experience in technology. She focuses on helping companies achieve reliability greatness by leveraging observability, site reliability and DevOps practices. Before Lightstep, she was a senior manager at Tucows, running both a platform engineering team and an observability practices team. Adriana has also worked at various large-scale enterprises, in both individual contributor and leadership roles, including Bank of Montreal, Ceridian, and Accenture. Adriana has a popular technical blog on Medium, co-leads the OpenTelemetry End-User Working Group, is a HashiCorp Ambassador, and co-host of the “On-Call Me Maybe” podcast. Find her on Mastodon, Twitter and LinkedIn to talk all things tech.