Madhukar Kumar is chief marketing officer at SingleStore. He has been a journalist, database developer, product manager, product marketer and developer advocate at companies including Oracle, Redis and Nutanix. For the past few years, Madhukar has also been a guest lecturer at Duke University’s Fuqua School of Business, teaching about product-led growth (PLG) and new product development. He has also been writing in technology journals and speaking at industry events on topics related to databases, PLG and modern customer experience.