Datadog Goes Full Stack with Frontend Web Tester Madumbo Acquisition
Infrastructure and application monitoring service Datadog has acquired the AI-powered website-testing tool Madumbo in a move that Madumbo CEO Gabriel-James Safar explains as the first step in expanding Datadog’s full-stack monitoring capabilities.
“We can correlate to the application performance management and if a backend request takes too long, Datadog can give the traces to say why it didn’t work, showing if it comes from a UI change or backend issue or an outage,” said Safar. “Madumbo’s findings can be displayed over Datadog’s dashboard and completes Datadogs suite of products. Now with front-end visibility, it allows Datadog to become a lot more full-stack.”
Datadog’s acquisition of Madumbo will be its third, with the last coming in 2017 when the company snapped up another French company, log-management company Logimatic.io. At the time, we wrote that the acquisition rounded “out its portfolio, with the company touting its ability to offer infrastructure metrics, application performance monitoring (APM), and log management within a single platform” and now that ability moves to include the front-end with Madumbo.
Second, Madumbo’s users were able to record their path through a website’s functionality and have that path automatically reproduced, even when elements were moved and changed. These products would then display erroneous code, network errors, and potential problems.
“The errors that Madumbo identifies with its testing product are important for troubleshooting web applications, but the errors often originate with underlying issues in the back end or the infrastructure,” Safar expanded. “Bringing our technology to Datadog’s platform will allow end-users to not only identify these errors through testing, but also find the root-causes of these errors with Datadog’s infrastructure monitoring, log management, and APM products.”
According to a Datadog statement on the acquisition, the Madumbo team will join the Datadog Paris research and development office and is working on new products to be announced later this year.
“We’re excited to have the Madumbo team join Datadog,” said Datadog CEO Olivier Pomel, in the statement. “We see [the] core technology strengthening our platform and extending into many new digital experience monitoring capabilities for our customers.”
Feature image via Pixabay.